Saturday, January 13, 2018

November 14th, 2014

A year to the day of Petland moving from Fairlawn Plaza the Landlord signed the lease.......



356 DAYS from 1st proposal 


You remember Simon? Well from the day we started to now the West Ridge Mall was spun into a new company called Washington Prime.  Butch Knerr signed the lease as I witnessed one of the most protracted deals in history. The terms and conditions it the time were fair for the direction we hoped the mall could go. 



Ok this is important - look we signed September 9th.  2014 and did not get a lease signed until November 14th,  2014. That is 66 days. In the life of a street broker that is an eternity. If you are a stockholder it would appear the staff is overworked or there is a shortage on pens in the store room.


At MaceRich Mace and Dana came in everyday just to sign leases. The owners of the malls felt it was important to turnaround the deals. This is how I learned to do Business the is how I learned to do the Mall business.

Dana Anderson was and still is today obsessive about returning phone calls. So if a guy like Dana can call me back anyone who ignores my call is fall short due to the Anderson standard. 

These guys invented the Mall renovation business and are the most entrepreneurial Mall owners of the industry. I paid attention to this success pattern. It makes me short circuit when other can't follow simple practices especially when failure surrounds their patterns. 




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"Regional malls will surive as long as they evolve? They are still good real estate" = Mace Siegel

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